Today I am going to discuss Banglalink (BL). This company launched in February 2005, with over 30 million subscribers over a decade, Banglalink was the catalyst in making mobile telephony an affordable option for consumers in Bangladesh.
Banglalink mission: “Bringing mobile telephony to the masses”, which was the cornerstone of Banglalink’s strategy.
The largest cellular service provider
Fueled with the strong core values of Customer-obsessed, Entrepreneurial, Innovative, Collaborative & Truthful, Banglalink is now working relentlessly to bring digital world to each and every customer to build a true digital Bangladesh, moving away from the traditional mobile operator to a tech company.
With customer experience being Banglalink’s core focus, digitalization has become a necessity to update the way customers engage, communicate, operate (Internally & Externally) and offer services from traditional way of business to Digital/Online. Banglalink aims to enable its customers to get the best out of the digital future and create a true digital ecosystem through providing products that suits the demands of customers.
The growth of Banglalink over the years have been fueled with innovative products and services targeting different market segments, aggressive improvement of network quality and dedicated customer care, creating an extensive distribution reach across the country and establishing a strong brand that emotionally connected customers with Banglalink.
Banglalink provides equal opportunities to employees and has always shown zero tolerance for any non-compliance activity. Banglalink’s HQ became the first certified Green Office by World Wide Fund for Nature (WWF) in Bangladesh. The company has relatively a flat organization which enables employees to collaborate and work closer across the organization. Banglalink is now working relentlessly to bring digital world to each and every customer to build a true digital Bangladesh.
Banglalink Digital Communications Limited is a fully owned company of Telecom Ventures Ltd.. which is a 100% owned subsidiary of Global Telecom Holding.
VEON owns 51.9% shares of global telecom holding following a business combination in April 2011. Wind telecom S.P.A.
VEON is a NASDAQ and Euronext Amsterdam-listed global provider of connectivity, with the ambition to lead the personal internet revolution for the 235 million+ customers it currently serves, and many others in the years to come.
It offers services to customers in 13 markets including Russia, Italy, Algeria, Pakistan, Uzbekistan, Kazakhstan, Ukraine, Bangladesh, Kyrgyzstan, Tajikistan, Armenia, Georgia, and Laos. VEON operates under the “Beeline”, “Kyivstar”, “WIND”, “Jazz”, “banglalink”, and “Djezzy” brands.